Portfolio
Portfolio
My Works
Web Design
Mighty Lube Website Design Updates
CMS: WordPressGoal: Update branding and make more user-friendly and mobile-responsive.
Process: The Mighty Lube website was originally designed by RCP Marketing using WordPress with the theme Salient and WPBakery Page builder. I utilized the existing theme and page builder and rebranded the site based on new branding guidelines I created in 2017. Branding updates included updating fonts, colors and logo layout. I used CSS to fine tune spacing, colors and responsive elements. Previous to this design update, pages were incredibly long from the abundance of content on the product pages. I organized product information and images into a tabs section for more user friendly experience.
Visit: mightylube.com
Flat-To-Form Responsive Website Design
CMS: WordPress
Goal: Create a new website design to attract more local business as well as direct existing customers to learn more about business. Include ways for prospects to submit quote requests.
Process: Interview FTF staff and create content for simple site. They had nothing existing online. I utilized their logo and photographed products and services. I also created a new social media accounts (Facebook, Twitter, LinkedIn).
Bulls-i Responsive Website Design
CMS: WordPress
Goal: Redesign Website to be mobile friendly / responsive utilizing existing content and branding.
NOTE: This design is no longer live, owner did not renew services with PDS.
Siler’s Responsive Website Design
CMS: WordPressGoal: New website, mobile friendly / responsive. Make it easy for prospects to request estimates. Make sure service area is clear to user.
NOTE: This design is no longer live, owner did not renew services with PDS.
Print Design
A Sinatra Holiday Event Poster
Software: Adobe InDesign
Goal: Create a design for local musical event for non-profit organization fundraiser. Dimensions 8.5 x 14
Chicken BBQ Poster
Software: Adobe InDesign
Goal: Create a poster design for local Rotary Club fundraiser BBQ Event at yearly fair. Placement in local business storefront windows to let public know tickets are available for purchase.
Mighty Lube Branding: Catalogs and Brochures
Software: Adobe InDesign
Goal: Redesign product catalog with new branding standards, images and layout. Needed to be printed and assembled easily in house, so I designed it with no bleed on inside pages and the cover has no bleed on top and bottom. There is a bleed on cover edge, which is cut off after assembly. Product Catalog Final size: 8.25 inches x 11 inches. The product promo brochures are for promoting one category of product to a prospect or existing customer as a recommendation. They are 4×10 and easy for sales representatives to leave at after an appointment along with a business card.
OPCO Branding: Catalogs and Brochures
Software: Adobe InDesign and PhotoShop
Goal: Redesign product catalog with new branding standards, images and layout. Needed to be printed and assembled easily in house, so I designed it with no bleed on inside pages and the cover has no bleed on top and bottom. There is a bleed on cover edge, which is cut off after assembly. Product Catalog Final size: 8.25 inches x 11 inches. The product promo brochures are for promoting one category of product to a prospect or existing customer as a recommendation. They are 4×10 and easy for sales representatives to leave at after an appointment along with a business card.
Logo Design
Tune Trivia with Kiana
Software: Adobe Illustrator & InDesignGoal: Customer was a local personality who hosted trivia events at local restaurants. She wanted a logo for use on promotional flyers, social media posts and table tents at local brewery where events are held.
Lotta’ Chicks Homestead
Software: Adobe Illustrator & InDesignGoal: The customer was a mom with 4 daughters who were raising goats and chickens on a home farm. They wanted to print the logo on business cards for farmers market and fair events, as well as shirts and facebook page graphics.
One Fit Life
Software: Adobe InDesignGoal: The customer was a couple with 5 children who wanted to build a brand together, centered around fitness. The couple were personal trainers and offered classes at a local fitness center. Their intention was to use the logo on social media graphics, flyers, fitness schedules, shirts and other clothing.
Photography & Photo Editing
TrueSport Dream Big
Left Photo is my work. I used 2 stock photos from Shutterstock. One with the girl at the poolside. One with a diver and created a shadow figure for the water. Photo on the right was finalized by Creative Director Angie Stout, to fit the Instagram platform.
Software: Adobe Photoshop
Goal: Find stock images of young swimmers and create a visual encompassing the “Dream Big” campaign. Creative Director: Angie Stout
Old House Unlocked
Photographed with Digital CameraGoal: Originally photographed for possible use in student work (redesign of CD packing for Jean Ritchie: Ballads). Though I used photos of the same house for that project, this photo was later used in separate student project about deja vu experiences.
Illustration
Digital Self-Portrait
Created in Illustrator with Digital Pen & Pad
Pencil Drawings
Graphite Pencil on Paper
If you would like to see more of my work, please reach out. I am happy to oblige.