Marketing & Design
Throughout my career, I’ve nurtured a mindset for User First design. My understanding of the importance of research and testing has grown over the years.
In the last year, I started a journey to focus on growing in the UX field by studying via Coursera, ELVTR and podcasts, etc. I feel the most in my sweet spot when interviewing users and creating user personas, journey maps and wireframes.
1 year Experience in: Figma
On my learning list: XD, Sketch, Zeplin, InVision
I am middle-brained, so creative organization is my specialty. I have a BFA in Art and Design with emphasis in Graphic Design. My talents include digital illustration, page layout and web design. I most enjoy problem solving and creating the best design solution for the users and shareholders.
Over 15 years experience using Adobe Creative Suite (InDesign, Illustrator, PhotoShop).
Learning about digital marketing has helped me grow more as a designer. By researching a target audience I gain insight into the importance of designing for the user. I put myself in their shoes to more effectively reach them.
On-Page SEO Tools used: Google Search Console, Analytics, Yoast Plugin, SEM Rush